#FASHIONOURFUTURE
#FASHIONOURFUTURE
Join the community designed to inspire the way we consume fashion to help stop climate change.
 
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PLEDGE TO LOVE YOUR WARDROBE AND YOUR PLANET

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#FASHIONOURFUTURE is a community pledging to change the way we consume fashion to help stop climate change.

Founded by Amy Powney, creative director of Mother of Pearl, her aim is to strike the balance between our love for fashion and protecting the planet at the same time. We all know the major climate change culprits- oil, gas and meat. But did you know fashion is up there with them?

#FASHIONOURFUTURE will showcase people’s pledges, spark conversations and offer ideas on how to be more sustainable within your fashion choices, our aim, to always inspire, no pledge is too small. NO ONE can do everything, but EVERYONE can do something.

Join our community, a platform for amplifying your voice as well as ours... we want to hear from you!

 

HOW
TO

1 HEAD TO INSTAGRAM

2 TAKE A SELFIE OR ANY PIC THAT’S IMPORTANT TO YOUR PLEDGE

3 UPLOAD TO INSTA STORIES

4 SEARCH ‘FASHIONOURFUTURE’ IN GIPHY (TOP RIGHT CORNER)

5 PLACE STICKER OVER YOUR SELFIE

6 UPLOAD TO YOUR STORIES AND SCREENGRAB AND UPLOAD TO YOUR GRID

7 TELL YOUR COMMUNITY WHAT YOU ARE PLEDGING AND WHY

8 NOMINATE YOUR FRIENDS TO DO A PLEDGE

9 KEEP US AND YOUR COMMUNITY UPDATED ON HOW THE PLEDGE IS GOING

 
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REMEMBER TO TAG US SO WE CAN REPOST AND SHARE YOUR PLEDGE WITH OUR COMMUNITY

THE
PLEDGES

PLEDGE TO MAKE A SMALL CHANGE TO MAKE A BIG DIFFERENCE

 
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ARE YOU


AN OAP?

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Old Age Purchasers know vintage is valuable

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ARE YOU
COTTON-ED ON?

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Keep your cotton clean

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ARE YOU


BPA FREE?

⎯
Leave the Bad Polyester Additives to your bin bags

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ARE YOU
A RENT GIRL?

⎯
Try before you buy, rent

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ARE YOU
A FIXER?

⎯
If it’s broke, fix it

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ARE YOU
A FEMINIST?

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Clothes aren’t going to change the world, the women who wear them will

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ARE YOU
FUR REAL?

⎯
Paws before you buy

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ARE YOU
A TREE HUGGER?

⎯
Some clothes do grow on trees

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ARE YOU
AN OVER SHARER?

⎯
Over-share and over-wear

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WATCH THE WALKTHROUGH VIDEO HERE: 

 
 
 
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