SOME CLOTHES DO GROW ON TREES
Over 150 million trees are being cut down every year for viscose, some from the Amazon!
QUICK MATHS: Monday morning, you and your fellow commuters alone on the tube would be wearing 40 trees – if you scale that up to all of London at rush hour, that’s almost 15,000 trees.
More than 150 million trees are logged every year and turned into fabric – if placed end to end those trees would circle the earth seven times.
Forests in the Amazon are being logged for fashion.
Less than 20% of the world’s ancient forests remain in intact tracts large enough to maintain biological diversity.
MAKE YOUR PLEDGE
You could pledge to buy sustainably sourced viscose.